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“While having relevant technical project management skills is an important aspect of successful projects, having the interpersonal and leadership skills to work effectively with stakeholders is just as important, if not more so.” (PMBOK Guide 7^th Edition, p.10)

This session aims to equip participants with an understanding of the processes of identifying and analysing project stakeholders, and an introduction to mapping tools and techniques for planning an appropriate and effective Stakeholder Engagement Strategy.

Participants will learn how to:

•  Identify and assess project stakeholders (by interest, influence, level of support, etc.)
• Categorize stakeholders and consider effective engagement strategies for each group
• Apply tools such as a Stakeholder Assessment Matrix, Power-Interest/Support Maps and Hub and Spoke Diagram towards the development of the Stakeholder Engagement Plan
• Navigate human behaviour, remote work and cross-cultural considerations on projects
• Implement practical tips and strategies for managing stakeholder engagement

SPEAKER PROFILE

Sabrina is a multifaceted professional with 20+ years’ combined experience in project management, business consulting and interior design. She has worked with clients in the private and public sectors to deliver technology implementations, workplace renovation/ relocation, website development, eGovernment and organizational change management initiatives.

As owner of SADE Studio, a boutique strategy and design consultancy, her work is focused on creative project management along with extensive volunteer service in design, social media, publishing, event support and multimedia production.

She is a trained artist, a former competitive swimmer, an avid baker, a published children’s author and a lover of travel and adventure. She has been PMP® certified and a member of PMI since 2006, and currently serves as the Director of Digital Media for the PMI Orange County Chapter in Southern California, where she resides with her husband and three children.